One of the rare cases where blending buzzwords makes for an actually more dangerous situation. In this case the danger is not in losing data, but in losing control of devices that are essential for critical infrastructure to operate safely. This is a problem that only gets worse as IoT becomes pervasive, particularly on a personal level (e.g. implantables). Not every individual victim of ransomware is willing to pony up bitcoin; basically everyone will demand power companies and water utilities pay up should they become victims. Installing protections in firmware that detect and prevent abnormal behavior is one way to reduce the likelihood of someone holding a utility for ransom. Ensuring that device operators know when to implement security and safety protocols (awareness and insight) is another.