If you are a managed service provider, how do you grow?
There is always another company to sign up, but there are only so many potential customers. No, the real issue around growth is not clients, its devices. Having said that, the footprint of commodity IT devices that will need protection is shrinking over time, while IoT devices are on track for hockey-stick-like growth.
There is always another company to sign up, but there are only so many potential customers. No, the real issue around growth is not clients, its devices. Having said that, the footprint of commodity IT devices that will need protection is shrinking over time, while IoT devices are on track for hockey-stick-like growth.
Your clients’ security needs are shifting to the Internet of Things, and that demand is going to get radically larger in very short order. IoT is your real growth opportunity going forward.
The Problem
You’ve put a lot of time, energy, and money into building a solution for cybersecurity problems, but you cannot handle IoT. You have no idea how many IoT devices are in your customer’s environments or what state they’re in. Active scanning of some IoT devices will brick them. Quarantining a suspect medical IoT device while its connected to a patient might put their well being at risk.
You’re a security company, but your ability to effectively address the fastest growing segment of your customer’s environments is very close to zero. That’s not a hypothetical: At the 2018 RSA Conference in San Francisco we demonstrated how an attacker could leap-frog from a surveillance camera, to a router, and then onto a Network Attached Storage (NAS) device, exfiltrating data from the NAS in the reverse direction, all without touching a traditional end-point.
The Problem
You’ve put a lot of time, energy, and money into building a solution for cybersecurity problems, but you cannot handle IoT. You have no idea how many IoT devices are in your customer’s environments or what state they’re in. Active scanning of some IoT devices will brick them. Quarantining a suspect medical IoT device while its connected to a patient might put their well being at risk.
You’re a security company, but your ability to effectively address the fastest growing segment of your customer’s environments is very close to zero. That’s not a hypothetical: At the 2018 RSA Conference in San Francisco we demonstrated how an attacker could leap-frog from a surveillance camera, to a router, and then onto a Network Attached Storage (NAS) device, exfiltrating data from the NAS in the reverse direction, all without touching a traditional end-point.
What good is anti-virus in that situation? Advanced end-point protection? Network segmentation? This was an attack that took no special skills, yet it would have rendered your entire investment in cybersecurity technology and talent moot. When would you or your client know they’d been hacked? If the data was never made public, probably never. What you can do, and what customers increasingly need, are incompatible.
Senrio Let’s You Defend IoT
Senrio Insight rapidly and accurately identifies all connected devices on a network, develops profiles of what constitutes “normal” behavior for those devices, and alerts when those devices behave abnormally.
We have a robust and well-documented API and export data in a wide range of formats to ensure that we can seamlessly integrate into visualization, administration, and security tools already familiar to SOCs and security teams.
Senrio Insight extends the utility of your tech stack, enabling you to detect and respond to cyber threats into the realm of IoT. We help you reduce risk by removing a massive and growing blind spot that exists in enterprises.
Senrio Insight does all of this and more in a very lightweight and cost-effective fashion, providing value to both service providers and their customers.
To learn more about how Senrio Insight can enable you to stand apart from the crowd and take a position at the vanguard of the future of enterprise defense, sign up for a briefing today.
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